A member of Value Analysis Canada and SAVE international. Accredited trainer by the government of Quebec.

Since 1997, the Martin Parrot company offers its clients, services in value management and product development. Mrs Parrot is the main driver, with her 30 years of realizations.

Martin Parrot is owner of the F.A.S.T.Draw software, specialized in the efficient drafting of function trees and FAST diagrams. This software is available to Martin Parrot’s clients.

Latest News

Here is an article published in February 2017, regarding function trees, learn more about this technique!

Our values


Client Autonomy

We strive to make our clients autonomous if they wish so and are comfortable with the new work tools. But we will support you as long as you need it.


We will negotiate and realize all mandates with a total transparency to our clients, every time. In order to be satisfied, you must understand all the steps of the mandate and their purpose.


We are the leaders in value management consultation. We will do every thing to keep this position by pushing the use of the approach to its limits, by following training continuously, by participating to conferences, by tackling new challenges and by linking the methodology to others for synergy.


We will supply services that you need, we will support you during the whole mandate, we will make sure you are comfortable with the approach and we will do all this while respecting your context and culture.


Associates at Martin Parrot are certified and can supply a certified training in Value analysis.

We are constantly looking for tools and methods, new and improved, and we have developed a network allowing us to be the leader in the field.

We can realize our mandates in French, English and Spanish.

The benefits of using VA are:

  • Increased competitiveness of your company and its products
  • Better construction project which will fulfill the needs better, with controlled costs
  • Better performing processes, better perception of the users
  • Better performance of your company
  • Innovation
  • Your personnel will be less exhausted
  • Your work environment will be in better balance
  • Your delays will be easier to respect
  • Your products will be better manage
  • Your costs will be better controlled


Martin Parrot is composed of its principal partner, Mrs, Lucie Parrot, industrial engineer. She has been consultant in manufacturing systems before being a consultant in value analysis. She has helped many clients better develop and build their products and other projects. She is recognized as a leader in this field. Certified Value Specialist, she also teaches Value Engineering at McGill University and with industrial clients. She is very systematic in her approach and always wants to beat competition. Her sense of humour and great energy are advantages to use during workshops. Mrs Parrot has been certified since 1994.

Mrs Parrot has a team of colleagues, engineers and specialists, who assist her in various mandates, according to the required competencies. Her numerous agreements with privileged partners, allows her to realize mandates in various fields.

The second partner of the company is Mrs. Andréanne Martin. Mrs. Martin holds a bachelor degree in science from McGill University and a masters degree in translation from Concordia University. She is an administrator of the company. Information regarding logistics, and contract administration can be found with Mrs. Martin. She also cofacilitates workshops with Mrs. Parrot since 2014.

Lucie Parrot


Andréanne Martin


Presentations and conferences

The personnel of Martin Parrot is often solicited to speak about Value Analysis or product development.

2018 – Value based portfolio management

2017-Value Based Priorities in a project portfolio

2017- Using the VA process at different phases of a project

2016- Value proposition and Value analysis, what to learn from each other

2016- VE for the optimization of door systems at Vapor Rail

2015 – Introduction to VA/VE in Quebec City, Montreal, Calgary and Edmonton

2014 – VE in the process industries of Canada

2013 – VA in Canada and across the world

2012 – Why does the best value not arise automatically, jointly with Arpad Fodor, Hungary

2012 – VE in Canada, presentation to the Hungarian Value Society

2009-2010 – How to implement a VE program

2008 – VE and sustainable development

2007 – FPS helps understand the multi-utilities tunnels

2006 – Using FPS to understand the client’s needs and design a building

2003 – Using VE to define the training needs of the maintenance department at IBM Canada

2001 – Value Engineering of a complete assembly line at IBM Canada

1996 – Using VE in the optimization of existing products in the aerospace industry.

2011 – Portland International Conference

2010 – Long Beach International Conference: Implementing VE in your enterprise

2006 – Savannah International Conference: the use of Functional Performance Specification to define the needs for a Traffic Volume Information System, for the Ministry of Transportation of Ontario

2000 – Reno International Conference: the role of the moderator, let’s work and have fun.

1994 – New Orleans International Conference: using Functional analysis to define the performance specifications for a new train at Bombardier, doing it right the first time

2018 – First Austrian conference, the use of VA on publicly funded projects

2016 – Geneva, first Swiss conference, The evolution of VA in Canada

2012 – Budapest, Hungarian Society for Value Analysis, The evolution of VA in Canada

2007 –Budapest, Hungarian Society for Value Analysis,  The use of VE in a product development process


I was last night at the PMI Montreal gala and a prize was awarded to the STM for the Stinson center. We have done a VE session on this project, with them. Congratulations to the entire team!
October 21st 2015 – value engineering, in Edmonton. A morning session took place at NAIT, to demystify value engineering.
June 7th 2016. Mrs Parrot was awarded a Fellowship from SAVE International. This prestigious nomination highlights her long value analysis career of 25 years. Mrs. Parrot has also contributed to the advancement of the value approach throughout Canada. Congratulations and many more years and projects to come!
Our president, Lucie Parrot, went to Alberta for a few activities: October 19, 2015- Presentations to Calgary City staff, morning for administration and afternoon for project managers. Big day, to discuss value in the city projects and management for project managers. This event was reserved for city staff only.
Ms. Parrot has just been elected by her peers as President of Value Analysis Canada (formerly known as Canadian Society for Value Analysis) for a two-year term.

VA Conference in Austria

Mrs. Parrot represented Value Analysis Canada at the first VA conference in Vienna, Austria, on October 24 and 25, 2018. She presented a text on the use of VA for the optimization of public projects. On the photo, from left to right: Sebastian Meindl (Germany), Hans...

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Edmonton Value Symposium

On October 18 and 19, 2018, the value symposium took place for the first time in Edmonton, Alberta. Over 50 persons attended. Mrs. Parrot served as Master of Ceremony for the awards dinner as well as presenting a text on value-based project portfolio management. Mrs....

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Value Summit in Austin, TX

On June 11 and 12, 2018, the team of Martin Parrot went to the SAVE Value Summit in Austin, Texas. Hot hot hot! Mrs. Martin was asked to present a few speakers.

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Fribourg Module 1 Training

The week of April 15 2018, Mrs. Parrot gave a Mod 1 value analysis training session in Fribourg, Switzerland. Eight attendees of various backgrounds were introduced on VA. It was a beautiful week in a really nice city.

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Value Week in Fribourg

The week of November 5 2018 was dedicated to the Value Week in Fribourg, Switzerland. That week, organized by the Swiss value society had presented 40 speakers who explained how they created value in their companies. Very inspiring!

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2017 AV Canada Symposium

On October 16 and 17 2017, the Value Symposium of VA Canada took place in Vaudreuil, Qc. After a stunning presentation by Mylène Paquette about her solo rowing crossing of the Atlantic, over 30 speakers spoke about their value experience in their own projects. The...

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Value Analysis Conference

The AV Canada Conference is coming up: October 16 and 17, 2017, at Château Vaudreuil. Parrot and Martin will each present a lecture: Ms. Parrot: Managing a value-based portfolio of projects Ms. Martin: VA at different stages of a project, nuances in the methodology...

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Training in Geneva

The week of June 19 2017, Mrs Parrot gave a Mod 1 training session at the management school of the University of Geneva. 21 participants learned about the methodology and received their VMA certification.

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The new sports center in the Saint-Laurent borough draws attention. Designed following a architecture competition, there was a value study done, which respected the concept but allowed to optimize the project. We have realized this study! Congratulations to the...

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Twitter Feed

Pour mes clients du secteur manufacturier, c'est un logiciel intéressant. https://t.co/IFpJ5NMem2
h J R
I'm going to "2018 Value Symposium / 2018 Symposium de la Valeur". See you there? https://t.co/zheeHsizgo via @eventbrite
h J R

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Lucie Parrot, ing. M.ing., CVS-Life

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